DM Portfolio

Digital Marketing Portfolio

Hi, I'm Gauri Mittal.

Aspiring Digital Marketer passionate about paid advertising, social media marketing, SEO and creating meaningful digital experiences.

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A Little About Me

Learning, creating and growing in digital marketing.

I'm Gauri, a B.Com graduate building practical skills in digital marketing through coursework, campaign assignments and hands-on projects.

My portfolio brings together my work in paid advertising, social media strategy, content planning and search engine optimisation. Each project reflects my learning process and approach to digital marketing.

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Areas I'm Working On

Google Ads Meta Ads SEO Social Media Marketing Content Strategy Keyword Research Campaign Planning AI-assisted Content
Selected Work

My Digital Marketing Projects

Explore my practical assignments across paid advertising, social media marketing and SEO.

01. Search Engine Marketing

Campaign structure, ad formats, audience targeting and advertising strategy.

Google Ads · Search

Search Ads — Multiple Ad Groups

Search campaign assignment with multiple ad groups, keyword themes and responsive search ad variations.

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Google Ads · Search

Google Search Ads

Search advertising assignment focused on search intent, keyword targeting and ad messaging.

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Google Ads · Display

Google Display Campaign

Display advertising practice project exploring visual ad formats and awareness-focused campaign planning.

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Google Ads · Video

Google Video Ads

Video advertising assignment covering campaign setup and video-led promotion.

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Google Ads · Performance Max

Performance Max Campaign

Practice campaign exploring Google's automated campaign format and cross-channel advertising setup.

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Google Ads · App

App Installation Campaign

Campaign assignment focused on app promotion and installation-oriented advertising.

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Google Ads · Campaign Planning

Google Ads Brief

Campaign brief outlining the planning and objectives behind an advertising assignment.

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02. Social Media Marketing

Paid social campaign assignments, brand research and content planning.

Meta Ads · Lead Generation

Meta Lead Generation Campaign

Practice campaign featuring lead-generation objectives, audience settings, ad messaging and lead form setup.

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Meta Ads · Traffic

Meta Traffic Campaign

Traffic campaign assignment exploring audience approaches, creative variations and campaign structure.

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Meta Ads · Sales

Meta Sales Campaign

Practice assignment focused on sales-oriented campaign objectives and advertising setup.

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Research

Brand Audit

Brand research and audit spreadsheet created as part of my social media marketing coursework.

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Content Strategy

Social Media Content Calendar

Content planning spreadsheet designed to organise social media topics and maintain a structured publishing plan.

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03. Search Engine Optimisation

Website content, on-page SEO and practical optimisation work.

SEO · Content Writing

SEO Blog

Blog-writing project focused on search-friendly content, keyword placement and on-page optimisation.

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SEO · Website

Google Ranking

Screenshot documenting a search-ranking observation for my Travel Vista website.

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SEO · On-page

Article SEO Score

SEO score screenshot showing an article's optimisation assessment during my website work.

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SEO · Off-page

Backlinks

Practical learning project focused on backlinks and off-page SEO concepts.

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Note: These are practice and coursework projects. Campaigns are presented as learning assignments, not as live campaigns or verified performance results.

Social Presence

Connect with me

Connect with me on LinkedIn for my professional journey and explore my creative side on Instagram.

Professional Development

Skills & Certification

Building a foundation in digital marketing through structured learning and practical assignments.

Certification

HubSpot Social Media Certification

Completed HubSpot Academy's Social Media Certification, covering key social media marketing concepts and practices.

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Training

Digital Marketing — CADMM

Digital marketing training with practical assignments in paid advertising, social media marketing and SEO.

Core Skills

Tools & Areas of Learning

Google Ads, Meta Ads, keyword research, content planning, SEO fundamentals, campaign setup and creative development.

Let's Connect

Have an opportunity in mind?

I'm looking forward to learning, contributing and growing in the digital marketing field.

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© 2026 Gauri Mittal · Digital Marketing Portfolio